NJ/NY Gotham FC today announced a new partnership with Waterloo Sparkling Water, one of the fastest-growing independent sparkling water brands in the United States. As part of the partnership, Waterloo will serve as an Official Partner of Gotham FC for the 2023 season, making Gotham FC its first corporate partnership with a sports team in the New Jersey and New York market.
“We are thrilled to bring Waterloo Sparkling Water into the Gotham FC family,” said Nan Vogel, Acting President, Gotham FC. “With their dedication to promoting health and wellness, Waterloo’s values perfectly align with our club. We look forward to working with them to enhance our efforts in these areas.”
Waterloo Sparkling Water – which has authentic flavors and lively carbonation – will be available in locker rooms and Gotham FC hospitality spaces at Red Bull Arena, as well as featured among activations in the Gotham FC Fan Fest at select home matches. In addition, Waterloo will also be available at some fan-facing events that will celebrate Gotham FC and its players on the international stage.
“Waterloo Sparkling Water is proud to continue investing in the growth of women’s soccer as a partner of Gotham FC,” said Chief Marketing Officer Kathy Maurella. “Through this partnership, we are excited to provide our uniquely refreshing sparkling waters to the club’s players, staff, and supporters in New Jersey and New York.”
ABOUT NJ/NY GOTHAM FC
Representing New Jersey and New York, Gotham FC plays its home matches in the National Women’s Soccer League at Red Bull Arena in Harrison, NJ. The club, which rebranded as Gotham FC in 2021, has been part of the NWSL since the league launched in 2013. The team won the inaugural Women’s Professional Soccer championship in 2009. Most recently, Gotham FC advanced to the 2021 Challenge Cup Final – the club’s first-ever championship appearance in NWSL competition.
